TORONTO, Nov. 11, 2016 /CNW/ — Moores Clothing for Men and Kenneth Cole Productions launched the “AWEARNESS Kenneth Cole” collection in November 2015 with the mission to create tailored clothing so the modern man can “look good, for good.” This Remembrance Day, Moores and Kenneth Cole Productions are proud to announce that the “AWEARNESS Kenneth Cole” collection generated over $155,000 in donations over a 12-month period to support True Patriot Love Foundation and their mission to assist Canadian military Veterans. “Our efforts to build a product line synonymous with a charitable give back have been successful. We see this initiative as part of our continued company-wide goal of giving back to the communities in which we serve,” says Richard Bull, Vice President of Merchandising at Moores.

Since the launch of the collection, a one percent contribution from all gross sales of “AWEARNESS Kenneth Cole” products sold exclusively at Moores have been allocated towards this charity. “This collection was created to continue our ongoing initiative to raise social awareness around the Canadian military Veteran population and their transition into the civilian workforce,” said Kenneth Cole, Chairman and Chief Creative Officer of Kenneth Cole Productions. “We look forward to the continued success of the AWEARNESS Kenneth Cole line and to continue to support our charitable partner.”

The benefitting charity partnering in this mission has a strong history supporting Veterans. True Patriot Love Foundation is a national charity that honours the sacrifices of members of the Canadian Armed Forces, Veterans and their families in both times of peace and conflict. Among many other programs, True Patriot Love Foundation pairs injured soldiers with Canadian business leaders on ambitious expeditions to profile our soldiers’ perseverance and continued commitment to service, as well as the transferability of their military skills to a civilian career. On November 10, Moores Clothing for Men was proud to present Bronwen Evans, CEO of True Patriot Love Foundation, with their donation cheque at an intimate ceremony hosted at the Moores flagship store in downtown Toronto.

About Moores Clothing for Men:

Launched in 1980 and a subsidiary of Tailored Brands, Inc. (NYSE: TLRD), Moores Clothing for Men is the leading national retailer of men’s business attire in Canada with over 120 stores. Moores’ stores carry a full selection of suits, sport coats, slacks, formalwear, sportswear, outerwear, dress shirts, footwear, and accessories in non-exclusive and exclusive merchandise brands such as Joseph Abboud, AWEARNESS Kenneth Cole, Black by Vera Wang, among others. Moores is also the largest provider of tuxedo and suit rentals in Canada. For additional information on Moores Clothing for Men, please visit

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About Kenneth Cole Productions, Inc.

Kenneth Cole is an American designer, social activist, and visionary who believes business and philanthropy are interdependent. His global company, Kenneth Cole Productions, creates modern, functional, clothing, shoes, and accessories for inspirational urban lifestyles under the brand names Kenneth Cole New York, Kenneth Cole Reaction and Unlisted, as well as footwear under the name Gentle Souls. The company has also granted a wide variety of third party licenses for the production of men’s and women’s apparel, fragrances, watches, jewelry, eyewear, and several other accessory categories, including children’s footwear. The company’s products are distributed through department stores, better specialty stores, company-owned retail stores and its e-commerce website. Over 30 years ago, Kenneth Cole leveraged his passion and unique brand platform to make a meaningful impact on people’s wardrobes, as well as communities in need. He did what others didn’t and said what others wouldn’t. Today, The Kenneth Cole Foundation remains committed to helping communities in need by supporting Collective Health, Civil Liberties, and Artistic Activism.

About True Patriot Love Foundation

True Patriot Love Foundation (TPL) is a national charity that funds unique programs and innovative research in the areas of Veteran family health and support. We honour the sacrifices of members of the Canadian Armed Forces, Veterans and their families by bridging the gap between military and civilian communities, hosting multinational symposiums and organizing ambitious global expeditions. Since 2009, TPL has committed approximately $15 million to support military charities and research on physical health and rehabilitation, mental health and well-being, and innovation across Canada. For more information, visit

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